“Take-back schemes, rental and other new business models are as effective as blocking a dam with a bandage unless issues of over-production and over-consumption are addressed at the root,” the Fashion Transparency report said. REUTERS/Jennifer Szymaszek Acquire Licensing Rights The just-released Fashion Transparency Index 2023, an annual review of 250 of the world’s largest fashion brands and retailers, ranked on a host of sustainability parameters, found that 12% of brands won’t even reveal annual production volumes, and only two brands, Armani and United Colours of Benetton, disclose a commitment to reduce the number of new items they produce.Ī stream contaminated with chemical discharge from Mexico's denim industry. Inditex, for example, placed 621,244 tonnes of garments on the market last year, according to its 2022 annual report, 10% more than in 2021.Īnd Inditex is far from alone. found that almost half could not say whether virgin materials were better or worse than recycled, and 30%-40% weren’t aware they could return clothes for recycling.Īt the same time, there is little interest in turning off the production tap. The circular initiatives are laudable but are they sufficient to shift the industry and consumers away from disposable fashion and scale from 3.5% of the market to 23% by 2030?Ĭonsulting firm Kearney, which has been tracking circular fashion for the past three years, finds that brands are not moving fast enough, with the average brand scoring below three on a scale of one to 10 when it came to circular apparel, both in their own actions and in the important task of educating consumers to demand sustainably produced fashion.įor example, a survey of consumers in Italy, France and the U.S. Every second a truckload of garments goes into either landfill or incineration, while tons of waste clothing also ends up dumped in countries like Ghana, Pakistan and Kenya, where they constitute an environmental hazard. Yet at the end of life, less than 1% of clothing is recycled. The statistics are alarming: production has doubled over the past 15 years while the amount of time clothing is worn has dropped 40%. That’s an ambitious goal for an industry notorious for its waste. New regulation will require textile products in EU to be durable, repairable and recyclable by 2030Īugust 2 - Look at just about any major brand and you’ll find a commitment to move away from the make-take-waste linear economy that has defined fashion for the past 100 years and embrace a circular economy in which fashion is produced sustainably, made to last longer and repaired or recycled after use.Resale, rental, repair and remaking are worth more than $73 billion, but still only account for 3.5% of the market. Less than 1% of clothing is recycled, with tons dumped in countries like Ghana, Pakistan and Kenya.Textile production has doubled over last 15 years but the time clothing is worn has dropped 40%.
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